Struggling to keep up with all the new DevOps terminology? F5’s Lori MacVittie joins us again to discuss some of the many new, and often confusing, terms coming to us with the DevOps movement. In th…
It seems to me that you cannot check any technology news website these days without being bombarded by news about mobility, bring your own device (BYOD) and the arrival of 4G networks, bringing superfast internet access to millions of mobile workers across the country.
But while most users just care about getting the latest handset and being able to get a decent mobile connection when out and about, the service providers behind the scenes have a lot more to deal with. The increasing number of subscribers, the “always on” nature of today’s devices and the vast amount of data they create are causing headaches for service providers.
It’s something we know all about here at F5. As the features available to mobile users become richer and more advanced, it places additional strain on the networks. The trouble is that many of the networks and the infrastructure they run on are old, built before these superfast networks and advanced mobile devices were available.
This means that, sometimes, performance and security can be compromised. Some applications will not perform at their optimal speed if there is heavy traffic on the network while many applications from unofficial sources could pose a security threat to the user, the business and the service provider.
That’s why we believe in an application-orientated approach to security and centralised management and policy controls. This means you can tailor policies and protection for each application to each individual organisation, while centralising the management means a reduction in time and money spent on configuring policies and pushing them out.
Essentially, the key is to ensure that what goes on behind the scenes is seamless and easy to manage, so users get a fast, reliable and secure mobile service and providers don’t have to stress about ensuring they can deliver on those promises.
Our latest developments in the firewall market can help mobile service providers; click here to find out how. http://www.f5.com/about/news/press/2013/20130619/
F5’s Annual EMEA Agility Conference, this year taking us to sunny Monte Carlo, has now come and gone. While I have not brought the sun back with me to England, I can say I’ve brought back some great memories. There was a buzz all throughout the event greater than I’ve experienced at previous event, both in and out of F5 Networks.
As per the wrap up video: 500 customers & partners, from 37 countries, 12 breakout streams and a fantastic evening of dinner and entertainment in a restaurant with a retractable roof.
We took a lot of footage at the event which I’ll share here:
F5’s Nathan Pearce takes us on a walk through the solutions expo at F5 Agility EMEA 2013 talking with some of the exhibitors along the way.
F5’s Nathan Pearce talks with Michael Pellett from Camelot at the DevCentral booth at Agility 2013 – EMEA.
F5’s Nathan Pearce sits down with former F1 World Champion Damon Hill at the F5 Agility conference in Monte Carlo, Monaco.
F1 World Champion Damon Hill took a turn at the wheel of the F5 F1 simulator. Check out how he did!
F5’s Nathan Pearce sits down with Stefaan Hinderyckx from Dimension Data at the F5 Agility EMEA conference in Monte Carlo, Monaco.
Joe Pruitt sits down with Mika Kytövaara from Santa Monica Networks at F5 Agility 2013 in Monte Carlo, Monaco.
F5’s Joe Pruitt sits down with the CEO from Payoda, Anand Purusothaman, to talk about his company and the exciting new version of the AppViewX product.
F5’s Nathan Pearce talks with Ferry Kemps from Onsight at the F5 Agility Conference in Monte Carlo, Monaco.
F5’s Nathan Pearce sits down with WebSense to discuss their product lines at F5 Agility 2013 in Monte Carlo, Monaco.
F5’s Nathan Pearce wraps things up at the 2013 F5 Agility conference in Monte Carlo, Monaco
Thanks all and see you next year!!
Informa recently reported that the number of messages sent using free chat apps like ‘WhatsApp’ has overtaken the number of traditional paid-for SMS messages sent. The BBC revealed that according to Ovum, more than £15bn of SMS revenue was lost in 2012 due to popularity of chat apps. When you bear in mind that the Apple app store only opened in 2008 and that WhatsApp only launched in 2009, this is quite incredible.
Free apps aren’t just muscling in on the messaging territory of mobile service providers; WhatsApp is now rumoured to be considering a voice chat function. If we can text and make calls for free on the go, what does the future have in store for mobile service providers? It seems likely that free messaging apps will follow in Skype’s footsteps by making traditionally paid-for services free for all. As communication apps continue to take their piece of the pie, mobile service providers will need to look for alternative opportunities to generate revenue.
In addition to the revelation that free texts are overtaking their paid-for equivalents, this quarter has also revealed another first. This is the first time that smartphones have outnumbered basic phones in terms of worldwide shipments (in a total market of 418.6 million devices, 216.2 (51.6%) were smartphones).
With smartphones becoming more and more prolific, apps are becoming an increasingly important part of our lives. And with communication services available free of charge, why would we choose to pay for our messages and calls, if we didn’t need to?
Service providers need to find alternative ways to make revenue; rather than calls and texts, they should shift their focus to data. Securing and managing the data on our mobile devices is likely to become more of a priority as the uptake of smartphones and tablets continues to skyrocket.
Context is something that has come up in several of our blog posts and this is one incident where it plays a truly crucial role. In order to remain competitive in this changing market, mobile service providers need to understand context; offering intelligence that allows them to deliver the right data to the right user at the right time, quickly and securely. Understanding what kind of data it is, who is accessing it, from which network, and from which device is key to its secure delivery. Once they understand that, mobile operators can build new products and services in order to keep their customers happy.
While we may have a long way to go before the SMS is obsolete, any mobile service provider that chooses to ignore the threat posed by the arrival of free chat apps is going to get left behind. Apps and free chat apps in particular are about making data and communication accessible to all. Understanding context will empower service providers to build new revenue streams and secure an advantage over the competition.
The big data phenomenon is something that we at F5 Networks have been banging on about for a while now – after all the network plays such a vital role in ensuring businesses really get the most out of big data by letting that information flow freely.
One of the drums we have been constantly beating is that context is king; analysing big data is one thing but applying context to it, by tying together information from multiple sources, is the best way of really understanding it.
A report from the team at Gartner recently revealed that 42% of IT leaders have already invested in big data technology, or are planning to do so over the next 12 months. Interestingly the report added that a better understanding of big data – such as what it actually is and the benefits it can bring to an enterprise – will continue to drive adoption of these analytical technologies.
An article on Computer Weekly said the report went on to state that: “Organisations are becoming aware that big data initiatives are critical because they have identified obvious or potential business opportunities that cannot be met with traditional data sources, technologies or practices.” http://www.computerweekly.com/news/2240179450/Big-data-understanding-drives-spending
It’s great that businesses are identifying where big data can improve their decision making but as we keep saying that is just one step of the process. For a business to achieve decent return on investment (RoI) from its big data initiative there are many other aspects to consider.
One of the most important is getting the right infrastructure in place to ensure all that data can get from where it resides to where it needs to be without any hiccups. Many of the services that will be collecting the data – such as social media sites, CRM systems and so on – and the platforms to analyse them are hosted in the cloud.
This means application delivery becomes more important than ever; it helps all that traffic flow around the network, getting it from where it originates to where it’s analysed and finally to where those insights are acted on. That’s how to get the best out of big data, and where IT bosses should focus at least some of their energy when looking into big data technologies.
As big data matures from a massively-hyped buzzword into a technology that can actually benefit businesses it is vital that companies don’t ignore the context of all the data they are collecting and analysing. The best way to do that is to ensure the right applications are allowed to work as they should. That is the best way to ensure truly user-centric information in the era of big data.
F5 Sales Director, Tim Hearn, takes a seat to discuss working in the Public Sector.